Our Story

Duck & Whale was founded by creative Lee Dean in 2015

Duck & Whale was born to give the Porsche community a magazine made to emulate the beauty of the motor vehicles it depicts on its weighty pages.

Inspired by curated creative works that encouraged real engagement the Duck & Whale founder poured decades of publishing experience into a print piece focused on the automotive culture encompassing the Porsche brand and the people who make up the ecosystem surrounding it.

Duck & Whale is a calm art magazine/journal, it tells human stories about individual journeys with these cars from the first 356 of the 1950's to the latest and greatest showroom superhero.

We take a calm approach to print, we are romantics and adore the printed page, in a fast-moving and feed updating time we are here to purposefully control the pace of our read to connect with our content. Pick up an issue of Duck & Whale and fall into a curated automotive experience.

Our origin is in Australia but our reach is world wide with contributors and distribution hubs in San Jose California and Reading United Kingdom.

Every Porsche journey is unique and it’s our aim to highlight and understand the path each Porsche person is on, regardless of how long they have been travelling, we are just happy each person is on the journey with us.
We also recommend going down a gear and flooring it as often a possible!

Welcome to Duck & Whale.

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